Our vision is simple: to become America’s most loved restaurant brand.
In 1953, the prototype of the first SONIC® Drive-In® opened in Shawnee, Okla. Back then, SONIC revolutionized the ordering process by using curbside speakers that allowed customers to place food orders without ever leaving their cars. This technology spawned the slogan “Service at the Speed of Sound™,” which translated to one word: SONIC. Troy Smith Sr. aptly changed the name from Top Hat to SONIC Drive-In in 1959.
With a dynamic history, SONIC surges forward while specializing in fresh, made-to-order meals that you can’t get anywhere else. SONIC’s menu is unique, just like the 3 million customers who order from our drive-ins each day. Nowhere else can you order from a customizable menu featuring Footlong Quarter Pound Coneys (hot dogs with chili and cheese), TOASTER® sandwiches (sandwiches served on thick Texas toast) and handmade Onion Rings that are sliced, breaded and cooked fresh every day in every drive-in. No trip to SONIC would be complete without a drink featuring our beloved craveable ice. As your Ultimate Drink Stop® with more than 1 million fountain drink and slush combinations, you can’t go wrong. Also, don’t forget to top your meal off with dessert: it’s the SONIC way. Classics like our hand-mixed Shakes are made with Real Ice Cream® and come in a variety of flavors.
SONIC recognizes that its success is a result of the support of each and every local community. One of our core values is “relationships as a way of life” and we value the relationship we have with each neighborhood that surrounds a SONIC location.
Our Oklahoma City, Okla. support center focuses on supporting youth through education and arts opportunities within the state of Oklahoma, and the SONIC system bands together through Limeades for Learning®, a nationwide cause branding initiative, to provide essential and innovative learning materials to public school classrooms across the country in partnership with DonorsChoose.org. Through the award winning initiative, SONIC and our franchise partners have donated more than $13 million to public school classrooms in local communities across the country.
In December 2018, Sonic was acquired by Inspire Brands, a multi-brand restaurant company.